Fractional Marketing Director · DFW
Your business outgrew doing marketing on the side.
I step in as your part-time marketing director. I find where your clients actually come from, build the system behind it, and run it with you every week.
MBA · 10 years in corporate sales and consulting · Owner of three DFW businesses
This is for you if:
- Most new business still comes through you.
- You say “referrals” when someone asks where clients come from, but you couldn’t name who sends them.
- You’ve paid for ads, an agency, or a CRM, and you’re not sure any of it worked.
- Follow-up happens when someone remembers.
- You need someone senior to own marketing, but not full-time.
Usually that’s a service business doing somewhere between $1M and $10M.
The owner is still the top salesperson.
The Marian Method
Five steps. The goal is a system your team runs without me.
Find the source. We look at your last 12 clients and where each one came from. Most owners have never done this. It usually changes the plan.
Write it down. Within two weeks you get a written diagnosis: what’s working, what’s leaking, and what I’d fix first. My reasoning is on the page so you can disagree with it.
Pick three priorities. One working session. Old goals get finished, dropped, or reassigned. Each new priority gets an owner and a date.
Track five numbers. A short weekly scorecard, kept in your systems. Everyone can see if marketing is working.
Run it weekly, then hand it off. I run the rhythm with your team, then less each month, until someone on your side owns it.
Everything I build lives in your systems. You own it.
Not sure where to start?
Take the Quiz.
Five minutes, a few questions, and you'll know exactly where to focus first.
"
I had spent years building something I was proud of. What I hadn't realized was how much the way I was showing up was costing me. Working with Marian reoriented everything: how I present myself, how I am photographed, and how I walk into a room. The shift was immediate and it has not stopped.
— Debbie Jones, Founder & CEO
THE FIRST STEP
Seen & Ready
A self-guided system for the woman who’s ready to stop waiting for the right moment and actually build what’s been sitting in her head. Mindset, positioning, and the groundwork that makes everything else easier.
Work through it at your own pace.
$97
Instant access.
The Next Step
Ready to stop hiding behind what you've built?
The Marian Method serves high-performing leaders throughout the Dallas – Fort Worth Metroplex including: Dallas, Fort Worth, Plano, Frisco, Southlake, McKinney, Irving, Arlington, Flower Mound, Colleyville, Westlake, Highland Park, University Park, Prosper, Allen, Celina, Grapevine, Coppell, Keller, Addison, Richardson, The Colony, Lewisville, Carrollton, Farmers Branch, Las Colinas, Uptown Dallas, Downtown Dallas, and the greater DFW business corridor.
All engagements are by private inquiry and appointment.
About Marian
I spent a decade in corporate sales and consulting. I have an MBA.
In 2012 I started a photography business on the side. In 2020 I went full-time. Today I own three businesses in DFW: The Marian Method, plus two photography studios, Icon By M and Bare By M.
Running my own companies is where I built and tested everything I now do for clients. I know what it’s like to be the owner, the salesperson, and the person who forgot to follow up.
Now I do that work for other owners, part-time, as their marketing director.