Fractional Marketing Director · DFW

Your business outgrew
doing marketing on the side

I step in as your part-time marketing director. I find where your clients come from, build the system to get more, and run it with your team every week.

MBA · 10 years in corporate sales leadership · Owner of three DFW businesses

WHO IT’S FOR

This is for you if:

  • Most new business still comes through you.
  • You say “referrals” when someone asks where clients come from, but you couldn’t name who sends them.
  • You’ve paid for ads, an agency, or a CRM, and you’re not sure any of it worked.
  • Follow-up happens when someone remembers.
  • You need someone senior to own marketing, but not full-time.

Most clients are owner-led service businesses doing $500K and up, where the owner is still the main salesperson.

How It Works

Five steps. The goal is a system your team runs without me.

1. Find the source. Where your recent business actually came from.

2. Write it down. A written diagnosis in two weeks, with my reasoning on the page.

3. Pick three priorities. For the quarter. Each one gets an owner and a date.

4. Track five numbers. A weekly scorecard, kept in your systems.

5. Run it, then hand it off. Less of me each month, until someone on your side owns it.

Everything I build lives in your systems. You own it.

Marian dug into our numbers and processes and made a plan that fit our goals and our team. Revenue doubled across our new product line, and I actually started enjoying my business again.

Debbie Jones, Founder & CEO

The Next Step

Want to know where your clients are coming from?

Thirty minutes. No prep needed.

The Marian Method works with owner-led businesses throughout the Dallas – Fort Worth Metroplex including: Dallas, Fort Worth, Plano, Frisco, Southlake, McKinney, Irving, Arlington, Flower Mound, Colleyville, Westlake, Highland Park, University Park, Prosper, Allen, Celina, Grapevine, Coppell, Keller, Addison, Richardson, The Colony, Lewisville, Carrollton, Farmers Branch, Las Colinas, Uptown Dallas, Downtown Dallas, and the greater DFW business corridor.

Every engagement starts with a 30-minute call.

Marian Diop, fractional marketing director in DFW

About Marian

I spent a decade in corporate sales and consulting. I have an MBA.

In 2012 I started a photography business on the side. In 2020 I went full-time. Today I own three businesses in DFW: The Marian Method, plus two photography studios, Icon By M and Bare By M.

Running my own companies is where I built and tested everything I now do for clients. I know what it’s like to be the owner, the salesperson, and the person who forgot to follow up.

Now I do that work for other owners, part-time, as their marketing director.

Let's talk.

Ready to hire help, or trying to figure out what’s not working? Start here and I look forward to connecting.